IDLine Welcomes Industry Veteran Misty Friedrichs to Lead Go-to-Market Team
Brooklyn Park, MN — 10.31.2025 — IDLine, PPAI’s No. 84 supplier, is
proud to announce the addition of Misty Friedrichs as the VP of Sales and
Marketing, overseeing customer service, account management, marketing,
and business development.
With a proven track record of driving growth and innovation, Misty brings
extensive experience in sales leadership and brand strategy within the promotional products industry.
Her deep understanding of customer engagement and operational excellence will further strengthen
IDLine’s commitment to providing world-class service and strategic value to its partners and clients.
In her new role, Misty will lead a cross-functional Go-to-Market team responsible for aligning customer
experience, marketing strategy, and business development to accelerate IDLine’s continued expansion.
She will report directly to Patrick Napurski, President at IDLine.
“Misty’s leadership style and deep industry insight make her an incredible addition to our team,” said
Patrick Napurski. “Her focus on collaboration, strategy, and execution will help elevate how we engage
with our customers and drive growth across all areas of the business.”
Misty’s appointment marks a strategic investment in the company’s growth initiatives as IDLine
continues to expand its footprint in the promotional products space, focusing on innovation,
responsiveness, and partnership excellence.
“I’m honored to step into this role at such a pivotal time for IDLine, and to be able to contribute to its
next chapter of success”, said Misty Friedrichs. “Together, we will strengthen our market presence,
enhance our customer experience, and continue to lead with creativity and commitment.”
Media Contact
Patrick Napurski
President
IDLine
patrickn@idline.com
763-544-73226
www.idline.com